The feature allows users to preview an album, playlist or a single, the company says. The design Spotify has now settled on following its earlier tests presents a snippet of the track’s audio combined with video. Thankfully, you won’t be dropped directly into the new TikTok-like experience without warning. Instead of a page filled with the usual carousels, the main jumping-off point to discovery will now be a video feed. It will be immediately noticeable upon the first launch of the updated app, as the main page - the app’s Home tab - will have been refreshed with the new features. The new design builds on the updates shipped in August 2022, which had separated music and podcasts into their own feeds. (In the meantime, artists can pay Spotify when using discovery-boosting tools, like Discovery Mode and Showcase).Īnother perk of a revamp is that it could be a way to address some customer complaints about how its app has become too cluttered and difficult to use, which limits discovery. Officially, Spotify doesn’t have anything to announce on this front today, but in an email with TechCrunch said it’s “excited” about how the offerings could evolve over time. Most notably, it introduces a new surface in the app where the company could introduce ads, much as Instagram has done with the addition of Reels. However, the move could serve other purposes, as well. Spotify says the changes are meant to make its user interface feel more alive and interactive.
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